Don Kasprzak

Conversations regarding Globalization, Internet2 and Education

Changes in wind direction

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While I will freely admit that I do not watch American Idol, it is no small feat that Carrie Underwood’s exclusive single from iTunes has broken the Billboard Top 10.
american idol itunesThe first time a single available only on iTunes (no CDs from any music reseller — anywhere) debuts at number 6 after selling over 100,000 downloads. This is also an example of the changes in business known as The Long Tail written by Wired Magazine’s Chris Anderson. It proves how iPod sales are now changing the purchasing decisions of music fans.

Remember when the iTunes Music Store suffered a meltdown on Christmas day? Maybe some people still had a balance on their iTunes gift certificates last week.

Tags: iTunes, American Idol, The Long Tail, Billboard, Carrie Underwood, music store, trends

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