So what happens when Apple’s $500 iPad sells like mad? Well a price war of course between the Nook and Amazon’s Kindle.
It appears that Apple has produced a product that consumers have been wanting and are willing to pay quite a premium. But at the same time Apple has cut into Amazon’s ownership of eBook sales. The problem with both of the above devices – they are not color. Think about purchasing a dedicated eReader that cannot produce color, and is only available for, well….reading….despite Amazon’s attempts to open the Kindle platform with an API and goals of an iTunes-like store.
Amazon left their newer Kindle DX at $500.00
Tags: iPad, Kindle, Nook, price war, ebook sales, reading, trends