July 22, 2008
by donkasprzak
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A pollster meets The Tipping Point. That is how I would describe Mark Penn’s Microtrends: The Small Forces Behind Tomorrow’s Big Changes. His 75 microtrend stories are interesting enough, but could not help but think back to Gladwell’s book when … Continue reading
March 4, 2008
by donkasprzak
1 Comment
The internet and the global economy are tied together by a series of network hubs, or links as explained by Albert-Lasziò Barabàsi’s book Linked: How Everything Is Connected to Everything Else and What It Means. The knowledge economy is really … Continue reading
September 18, 2007
by donkasprzak
1 Comment
What book would be a perfect follow up to The Tipping Point and Blink by Malcolm Gladwell? To prove timing is everything I read Dan and Chip Heath’s new release: Made to Stick: Why Some Ideas Survive and Others Die. … Continue reading