Artificial Intelligence in Practice: How 50 Successful Companies Used AI and Machine Learning to Solve Problems by Bernard Marr. He holds degrees in business, engineering and information technology from the University of Cambridge and Cranfield School of Management.
Today, Bernard also enjoys teaching for Oxford University, Warwick Business School, the Irish Management Institute, and the and Institute of Chartered Accountants in England and Wales. He is also a contributor to Forbes. Bernard is focusing on strategy, business performance, digital transformations, and AI.
He has certainly advised many of the world’s most recognized brands including: Amazon, Google, Microsoft, Astra Zeneca, The Bank of England, BP, NVIDIA, Cisco, DHL, IBM, HPE, Ericsson, Jaguar Land Rover, Mars, The Ministry of Defense, NATO, The Home Office, NHS, Oracle, T-Mobile, Toyota, The Royal Air Force, Shell, The United Nations, Walgreens, and Walmart.
Bernard has written 20 books having been recognized with the 2022 Business Book of the Year award, the CMI Management Book of the Year award, the Axiom book award and the WHSmith best business book award. I enjoyed reading one of his previous books, Big Data: Using smart big data analytics and metrics to make better decisions and improve performance.
Artificial intelligence and machine learning are continuing to be cited as the most important trend in society today. However, rather than list where AI is deployed, it would be more important to understand how AI was deployed. Bernard is providing comprehensive overviews, including technical details as key learning summaries for each case study.
Finally, solutions to the hype
Artificial Intelligence in Practice is providing insightful reviews of how companies deploy AI services to solve problems. Very similar in nature to Tom Davenport’s Working with AI, Bernard is presenting 50 case studies that explain how various companies across various markets are finding AI deployments improving or creating new opportunities, boosting workflow efficiency, and providing deeper insights via analytics.
Can you define your AI needs?
Organizations certainly need to understand their specific business challenges. This ranges from workflow problems, pandemic shifts in customer needs, and internal staffing changes. Can this be addressed by AI and machine learning services? Artificial Intelligence in Practice documents how currently deployed artificial intelligence applications, with a focus on machine learning are delivering value to organizations, their customers, and increasing growth potential in competitive markets.
In conclusion, Artificial Intelligence in Practice is certainly providing insights of each organization AI challenge and documents how machine learning services are delivering value beyond initial projections. A must read for any organization seeking to understand how AI services can improve organizational outcomes.