Category: Globalization

I continue to be amazed that consumers are being held hostage to failed business practices regarding digital products sold on the internet and requiring a connection to “use” your product.
If you buy a book, read it and then move to a new house, you take the book with you right.  Sure.  Simple and not even something to think about.

But if you purchased digital music from Yahoo and move that music to a new computer or external drive, you cannot take it with you.  Yahoo’s underperforming music store has announced they are closing their doors (and also taking down their DRM technology keys) stitched into your downloaded music.

This means the music you paid for will not play anymore.  If you purchased Yahoo music you are simply SOL. Actually Yahoo tells a better story:
After September 30, 2008, you will not be able to transfer songs to unauthorized computers or re-license these songs after changing operating systems. Please note that your purchased tracks will generally continue to play on your existing authorized computers unless there is a change to the computer’s operating system.

This should serve fair warning to all the music etailers to abandon DRM.  The customer is always right and today’s teenage market has a powerful voice and the tools (like Digg) to flex their collective financial muscles….so don’t piss them off.