Find Your Why: A Practical Guide to Discovering Purpose for You and Your Team by Simon Sinek. Simon wrote a bestseller in 2009 called Start with Why.
This book is the workshop companion. It will certainly not stand alone without the original. Find Your Why is above all, lead by Simon, David Mead, and Peter Docker as a corporate workshop now part of Simon’s consulting company Sinek Partners.
In this book the authors walk through specific points to identify “Why”for teams and organizations.
At the same time, Find Your Why is positioned to be an anchor for a workgroup moderator. So again, without reading Start with Why, your organization will struggle with Find Your Why as a stand alone book.
However, I found Start with Why to be compelling so I eagerly absorbed how this companion book can bolster teams and organizations. At various points throughout the book I could forecast how this would be received by my organization and others during a pandemic, when everything was changing rapidly in the opening weeks of remote work.
Post pandemic return to work
Due to the pandemic, a re-think of how organizations function will be a hot topic beyond larger remote work shifts. Furthermore, I certianly recommend The Art of Gathering: How We Meet and Why It Matters by Priya Parker. Her book is certainly a key resource regarding meetings (post pandemic) that every organization will benefit from reading.
From a personal standpoint, I really enjoyed Sinek’s team workshop approach. I felt it was sound, especially if your organization does not have a solid governance structure in place post pandemic. When it came to the individual “why” however, it was less than enthusiastic. The true focus is teams and organizations.
In conclusion, Start with Why outlines how to find your motivation. Obviously, Find Your Why is the instrument to make it happen for organizations. For the long term, consider his book The Infinite Game.
Simon Sinek | Find Your Why
Simon Sinek | Find Fulfillment
Simon Sinek | A QUICK Way to Find Your WHY