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Latest read: Groundswell

Groundswell: Winning in a World Transformed by Social Technologies.  This book is a great primer for social media.  If your new to social media this book is for you.
GroundswellHowever if you have been working with blogs and wikis for more than five years this book is a bit too elementary but a great quick read nevertheless.

The Groundswell is the powerful movement of our networked society. Basically the book breaks the “groundswell” into gaining insights from what social networks say about your company, your products and the people representing your company.

We have reached a point on the modern internet that personal voices will grow via social media tools never before available. This will help to drive new marketing plans, business reach to both existing and new customers. This can drive new media to tell stories about products and community movements.

Blogs help talk to your communities, and buzz helps energize the groundswell and the new ability to utilize “customers” as collaborative team members. In the end its Groundswell is about person to person relationships.

Groundswell’s blog

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Social media by the numbers

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Latest read: The Future of the Internet

Jonathan Zittrain, Professor of Law at Harvard Law School, and faculty co-director of the Berkman Center for Internet & Society at Harvard University wrote The Future of the Internet–And How to Stop It. This book is very interesting for all the wrong reasons. BTW: The cover is not an actual photo rather a Photoshop’d image. However the image clearly represents his message.

The Future of the Internet

Zittrain documents that existing, closed, controlled systems are damaging the internet an if continued, he writes will negatively impact our future access and interaction.  I enjoyed reading the book and dedicated blog established by Zittrain to keep his conversations moving forward.

The book is about Generativity impacting the internet.  Ultimately his argument is to place generativity at the core of all open technologies that tap into the internet.

Zittrain begins Part I in the book with a tbit of historical reflection: The Battle of the Boxes, Battle of the Networks and CyberSecurity.  He followed on the impact of legal lessons learned from Wikipedia.  There are plenty of examples how open, generativity systems make the internet better.  Here are a couple of examples Zittrain addressed that do not:

Law enforcement agencies have used network devices to manually turn on OnStar (the in-vehicle security, communications, and diagnostics system from GM) to record and monitor conversations of unknowing passengers.  OnStar is installed in over 50 models of GM cars alone.

The FBI requested from a judge the ability to turn on the microphone of a unsuspecting cell phone owner allowing law enforcement to tap, track and record conversations.

Think about that for a moment. Ever take a picture with your digital camera or cell phone?  Millions of people do this everyday and upload content to photo-sharing websites like Flickr.  Can you imagine taking a series of photographs — only to later realize the camera (via remote commands) copied all your photos without your knowledge.  Zittrain addresses how your personal content can be affected by a judge in Texas while you live … say in Ohio.  Don’t believe it? Read Chapter 5: Tethered Appliances, Software as Service and Perfect Enforcement” to see how a judge in Marshall Texas did just that — regarding a copyright case involving TiVo.

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Chinese cyberattacks on US Government

This does not leave me sleeping well at night.  It should bother you:

“When the US Department of Defense is the target of no fewer than 128 information infrastructure attacks per minute from China, and we discover that while DoD is almost universally using off-the-shelf Microsoft Windows systems while China is engaged in working toward 100% military deployment of security hardened FreeBSD, it becomes clear that there’s definitely something wrong with US information security policy.”

Source: TechRepublic

The amount of cyber attacks from foreign countries is pretty amazing.  K12 School Districts are not amune from foreign attacks either.

Tags: China, network, The Great Firewall of China, globalization, national security, Microsoft Windows, Censorship, education, technology, trends

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Wolfram|Alpha

Wolfram|Alpha is launching tonight.  It looks to be another step forward in Search.  Billed by Wolfram as the “computational knowledge engine” the reviews so far are good.  You can watch a powerful screencast showing the power of Alpha here.

Wolfram|Alpha search engine
Wolfram|Alpha search engine

The launch does not mean Alpha is a Google killer as many have written, but rather a step forward in our ability to tap vast amounts of data in new ways.  I’m looking forward to utilizing the power of Alpha.

Tags: Search Engine, Wolfram, Alpha, advanced technologies, trends