How do organizations compete today? Corporate Agility: A Revolutionary New Model for Competing in a Flat World provides a good reference on how major US companies have adopted a new business model for competing in a flat world.
After reading Tom Friedman’s The World Is Flat 3.0: A Brief History of the Twenty-first Century book series on globalization and the breakthrough work by Jerry Wind and Victor & William Fung in Competing in a Flat World: Building Enterprises for a Borderless World.
I found chapters in Corporate Agility a fit perfectly to the above works. Corporate Agility supports business case studies throughout the book that span a wide range of industries with lessons for all who are seeking new models for business in the 21st globalized century.
The strongest chapter is early in the book surrounding the shift in company buildings and the move to a mobile workforce that permits companies to break expensive building leases and create smaller ‘offices’ with limited administrative staff and resources.
I have experienced these efforts directly in working with clients who have been forced to trim staff and yet end up in an dry office complex with over 50% of their office cubes empty.
Actually I’m reminded of a PR company who hired temporary workers to “work” in all their empty cubes while a potential client made an office visit. Needless to say they did not understand the basics of a company’s need for agility as described in the book.
I feel the early chapters of Corporate Agility is an expansion of The World Is Flat while the book’s case studies just touch the surface that is presented in detail by Competing in a Flat World.
Corporate Agility’s book website
