The moment for new employees at John Deere peaked my interest. Clearly the effort by John Deere’s Asia operations indeed established a powerful moment. Any new employee would relish as confirmation, that indeed, the new experience was a positive, memorable first step in making a contribution to the organization in the most positive aspect any new employee would hope to achieve.
The authors have also added a custom site thepowerofmoments.com which simply redirects to their website for additional resources to this book including a focused newsletter with additional moments to consider in your life.
Most impressed by the value of their research. Most authors do not personalize the notes section in a book. The Heath brothers make this often glanced over section worth spending time to read, bookmark and reflect. Kudos!