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Design Education Google Innovation Reading Technology

Latest Read: Work Rules

Work Rules!: Insights from Inside Google That Will Transform How You Live and Lead by Laszlo Bock. Laszlo was the Senior Vice President of People Operations at Google.

Work Rules!

Bock’s audience is threefold: Managers, HR professionals, and Employees. For example, Bock is suggesting as managers, hire people smarter than you. Obviously, for HR teams insights on hiring, interviewing and keeping talented people should not be overlooked. Regardless of your organization’s mission or size. Above all, Laszlo’s “be a founder” sums up the type of hire every company strives to achieve, an employee who makes a meaningful impact across the organization.

Above all, I was looking to develop insights to Google’s Objectives and Key Results that impact their operations. Laszlo shares Google’s OKRs (as the general rule) must be specific, measurable, and verifiable. Surprisingly, they indeed push a high level of OKR transparency across the company.

Google OKRs are achievable, relevant, and timed. Data mining is why Google was shifting away from SMART goals. For instance, revising OKRs each quarter proves you need to run lean. Googlers certainly expect to set OKRs that far exceed their teams’ performance. Of course, with any data driven company, all project teams are focusing to aim for the moon. Even failing to achieve, they are still delivering a very good achievement.

Work Rules certainly illustrates a very deep look at the company’s evolution. Learning how they were stumbling offers key insights. For example, adopting benefits like on campus laundry services and nail salons that seems simply over the top for any legacy, old school company.

It’s enjoyable to see how a large tech company grew up so fast. Their practices in People Operations show the world how change is possible. They are stumbling from time to time. It helps to see the luster has worn off the company.

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Design Education Google Innovation Reading Technology TED

Latest Read: Measure What Matters

Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs by John Doerr. It is easier to understand during a pandemic how organizations should embrace OKRs in a time of dramatic change.

Measure What Matters by John Doerr

Firstly, Measure What Matters begins with John’s story of landing an engineering internship at Intel. Andy Grove is credited by Doerr as the father of OKRs. John was able to work alongside Andy and his team. Certainly this benefitted John in his career. Above all, Grove served as Doerr’s mentor at Intel and left a lifetime impression on the delivery of goals.

Above all, this offers new views against smartgoals or annual performance reviews. Doerr also shares how Adobe, upon viewing OKRs decided to completely shut down legacy annual performance reviews. COVID is a game changer that also helps move away from year long reviews.

At first glance, I have to admit that I was somewhat dismayed to see the name of U2’s Bono on the cover. That is to say many interview of musicians go off the rails. But Bono’s contribution will surprise any reader. His ability to convey his non-profit’s OKRs is very revealing that speaks to the depth and grounding of a business plan that you may not initially attribute to a world famous rock and roll singer.

Similarly there is an inspirational story is Nuna. John shares the story of Jini Kim. Her brother, Kimong was diagnosed with severe autism. While vacationing at Disneyworld, he suffered a severe seizure. At nine years of age Jini enrolled her family into Medicaid. Jini was a product manager at Google Health. Moreover Jini helped launch Google Public Data. When Jini left Google to launch her own startup, Nuna (Korean for big sister) her application of OKRs helped her company win the bid to fix healthcare.gov in 2013.

Likewise there is simplicity to OKRs. But a foundation of solid objectives is key:

  1. Exceptional Focus
  2. High degree of alignment
  3. Uncommon degree of commitment
  4. Tracking progress
  5. Transparent goal system
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Design Education Innovation Maker Reading

Latest Read: Room to Dream

Room to Dream by David Lynch. David is one of cinema’s most creative and avaunt-guard film directors today. In other words a “regular” autobiography of his life and art does not fit. This is more of a memoir with journalist Kristine McKenna, a writer for the Los Angeles Times until 1998.

Room to Dream

Room to Dream easily addresses his biographical story. His creative life as an artist flourished in art school. The challenges for David over many years in creating The Elephant Man is insightful. His story of making Eraserhead, during his time with AFI takes center stage in his life. As David’s first recognized film, the story is enjoyable to discover his experiences how the movie came together over a long period.

At the same time the book reveals small, yet fun stories of his life that contributed to elements in both Twin Peaks and later in the movie Mulholland Drive. Fans of his hit television show would relish how ‘the bag that smiles’ came into the show’s script. On the other hand ABC Television purchased the rights to develop Mulholland Drive as a television series. With David’s surreal style, how did anyone at ABC think they could deliver this work as a normal TV show?

After that, Blue Velvet, Lost Highway, Island Empire and Wild at Heart are notable movies addressed by David. But they have passing paragraphs of insight.

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Design Education Innovation Reading

Latest Read: Designing Your Life

Designing Your Life: How to Build a Well-Lived, Joyful Life by Bill Burnett and Dave Evans. Bill Burnett is the Executive Director of the Design Program at Stanford. He has a BS and MS in product design and has designed numerous products throughout his career. In addition, Dave Evans currently works at the Design Program at Stanford. At a young age Dave worked at Apple where he helped design and market their first mouse. He then joined Electronic Arts as the first VP of Talent.

Above all, this is one of the best books that I have read recently. This is a very insightful. It’s easy to understand why the course taught by Bill and Dave is the most popular course on campus.

There is a simple humanity by having the authors open up about their childhood dreams. Above all, Dave’s dream to be the next Jacques Cousteau, reminds us of initial childhood views of what we wanted to do in life.

In addition, while you may think at first this is just for young kids — think again. Our new covid-19 pandemic has forced millions out of work. This impacts all ages from every walk of life. During this pandemic everyone can benefit from the lessons of designing your health, work, play and love. A quick hint to find job happiness, the trend is to search local job ads.

Bill and Dave strive for us to find holistic happiness in our lives and regarding employment learning how to find the right fit helps you focus better in finding work happiness during such uncertain times.

The focus for their design initially is to understand who you are, what you believe and what you are doing. Easy to see why this is so appealing to students. Bill and Dave brand a Lifeview Reflection. And to no surprise they have discovered many students major in studies defined by their parents – not themselves. They did not provide a percent but clearly the overall number of students who change majors in college start out guided by others’ demands of their future only to realize they are not living their life. This is illustrated in chapter three, Wayfinding.

Similarly, the focus of chapter four Getting Unstuck, will directly appeal to anyone impacted by the covid-19 recession. The one key from Designing Your Lives (chapter five) is taking a chance at resetting your life’s goals. A student was awarded three internships that he really wanted….but how do you accept more than one? Dave and Bill show the way to get the most out of life and show any prospective employer your true character.

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Design Education Innovation Reading

Latest Read: Execution

Execution: The Discipline of Getting Things Done by Larry Bossidy and Ram Charan. Bossidy served as Chairman and CEO of Honeywell and held executive roles at General Electric for over 30 years. Ram Charam spent 35 years working with executives at GE, Bank of America, DuPont, Novartis, EMC, 3M, and Verizon among others.

Chapter two reveals many strong points about company failures due to a lack of leadership. From Xerox, EDS, and Lucent. So many glaring mistakes top executives.

The lack of key knowledge regarding P&L or supply chain can kill. Yet those promoted into senior roles resulted in quarterly sales slumps. Bossidy shares firings began after two slumping sales quarters.

Looking back one can wonder how did they actually hold a job so valued yet be so inaccurate in leadership. Bossidy and Charan provide the insights needed.

Hiring during a pandemic? Execution can provide valuable insights to efficient execution by Baxter and Duke Energy. Bossidy took personal time to ensure executive and senior management hiring was a success. His spent time calling candidate references.

Execution also reveals HR should be honest in rethinking hiring timelines. This must include support by senior management in order to stay afloat or thrive.

To be fair, Bossidy also rewrote the executive’s rules on promoting long time managers. A company open to honest, critical analysis proved a key indicator when search was moving external.